Helena Cristina Rocha Figueiredo Pereira Marques Nobre


AuthID: R-000-JRK

Confirmed Publications: 43



31
TITLE: ANALYSIS OF SPORTS FAN RELATIONSHIPS WITH SOCCER TEAMS
AUTHORS: Tiago Marques; Helena Nobre ;
PUBLISHED: 2016, SOURCE: 9th Annual Conference of the EuroMed-Academy-of-Business in INNOVATION, ENTREPRENEURSHIP AND DIGITAL ECOSYSTEMS
INDEXED IN: WOS
IN MY: ORCID | CIÊNCIAVITAE
32
TITLE: E-RETAIL OF LUXURY PRODUCTS IN THE FASHION INDUSTRY
AUTHORS: Rui Ribeiro; Helena Nobre ;
PUBLISHED: 2016, SOURCE: 9th Annual Conference of the EuroMed-Academy-of-Business in INNOVATION, ENTREPRENEURSHIP AND DIGITAL ECOSYSTEMS
INDEXED IN: WOS
IN MY: ORCID | CIÊNCIAVITAE
33
TITLE: THE IMPORTANCE OF BRAND LOVE TO EXPLAIN LUXURY BRAND CONSUMPTION AND LUXURY BRAND RELATIONSHIPS
AUTHORS: Mafalda Oliveira; Helena Nobre ;
PUBLISHED: 2015, SOURCE: 8th Annual Conference of the EuroMed-Academy-of-Business in INNOVATION, ENTREPRENEURSHIP AND SUSTAINABLE VALUE CHAIN IN A DYNAMIC ENVIRONMENT
INDEXED IN: WOS
IN MY: ORCID | CIÊNCIAVITAE
34
TITLE: Social Network Marketing Strategy and SME Strategy Benefits  Full Text
AUTHORS: Nobre, H ; Silva, D;
PUBLISHED: 2014, SOURCE: Journal of Transnational Management, VOLUME: 19, ISSUE: 2
INDEXED IN: Scopus CrossRef: 11
IN MY: ORCID | CIÊNCIAVITAE
35
TITLE: Social Network Reputation Management: An International Study  Full Text
AUTHORS: Becker, K; Nobre, H ;
PUBLISHED: 2014, SOURCE: Journal of Promotion Management, VOLUME: 20, ISSUE: 4
INDEXED IN: Scopus CrossRef
IN MY: ORCID | CIÊNCIAVITAE
36
TITLE: The impact of Facebook presence on brand image
AUTHORS: Joana Coelho; Helena Nobre ; Kip Becker;
PUBLISHED: 2014, SOURCE: International Journal of Technology Marketing, VOLUME: 9, ISSUE: 3
INDEXED IN: CrossRef: 1
IN MY: ORCID | CIÊNCIAVITAE
37
TITLE: Monitoring and protecting company and brand reputation on social networks: When sites are not enough
AUTHORS: Becker, K; Nobre, H ; Kanabar, V;
PUBLISHED: 2013, SOURCE: Global Business and Economics Review, VOLUME: 15, ISSUE: 2-3
INDEXED IN: Scopus CrossRef: 7
IN MY: ORCID | CIÊNCIAVITAE
38
TITLE: Developing consumer brand relationships built to last: brand stress, catastrophic events and negative social network campaigns
AUTHORS: Helena Nobre ; Kip Becker;
PUBLISHED: 2012, SOURCE: J. for International Business and Entrepreneurship Development, VOLUME: 6, ISSUE: 2
INDEXED IN: CrossRef: 2
IN MY: ORCID | CIÊNCIAVITAE
39
TITLE: From Social to Marketing Interactions: The Role of Social Networks  Full Text
AUTHORS: Soares, AM ; Pinho, JC ; Nobre, H ;
PUBLISHED: 2012, SOURCE: Journal of Transnational Management, VOLUME: 17, ISSUE: 1
INDEXED IN: Scopus CrossRef: 21
IN MY: ORCID | CIÊNCIAVITAE
40
TITLE: Impact of culture on online management education
AUTHORS: Jung Wan Lee; Kip Becker; Helena Nobre ;
PUBLISHED: 2012, SOURCE: CROSS CULTURAL MANAGEMENT-AN INTERNATIONAL JOURNAL, VOLUME: 19, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 5
IN MY: ORCID | CIÊNCIAVITAE
Page 4 of 5. Total results: 43.

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