Sandra Maria Correia Loureiro


AuthID: R-000-PH7

Confirmed Publications: 245



31
TITLE: Achieving Brand Engagement and Brand Equity Through Co-creation Process
AUTHORS: Pereira, Teresa; Correia Loureiro, Sandra Maria ; Sarmento, Eduardo Moraes;
PUBLISHED: 2022, SOURCE: JOURNAL OF CREATIVE COMMUNICATIONS, VOLUME: 17, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 4
IN MY: ORCID | CIÊNCIAVITAE
32
TITLE: Advertising acceptance via smart speakers
AUTHORS: Guerreiro, J; Loureiro, SMC ; Ribeiro, C;
PUBLISHED: 2022, SOURCE: Spanish Journal of Marketing - ESIC, VOLUME: 26, ISSUE: 3
INDEXED IN: Scopus CrossRef: 5
IN MY: ORCID | CIÊNCIAVITAE
33
TITLE: Authenticity: shedding light on the branding context
AUTHORS: Rosado Pinto, Filipa; Correia Loureiro, Sandra Maria ;
PUBLISHED: 2022, SOURCE: EUROMED JOURNAL OF BUSINESS
INDEXED IN: Scopus WOS CrossRef: 4
IN MY: ORCID | CIÊNCIAVITAE
34
TITLE: Culture, heritage looting, and tourism: A text mining review approach
AUTHORS: Loureiro, Sandra Maria Correia ; Al Ansi, Amr; Ryu, Hyungseo Bobby; Ariza Montes, Antonio; Han, Heesup;
PUBLISHED: 2022, SOURCE: FRONTIERS IN PSYCHOLOGY, VOLUME: 13
INDEXED IN: Scopus WOS CrossRef: 6
IN MY: ORCID | CIÊNCIAVITAE
35
TITLE: Engaging with omnichannel brands: the role of consumer empowerment
AUTHORS: Itani, Omar S.; Loureiro, Sandra Maria Correia ; Ramadan, Zahy;
PUBLISHED: 2022, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, VOLUME: 51, ISSUE: 2
INDEXED IN: Scopus WOS CrossRef: 18
IN MY: ORCID | CIÊNCIAVITAE
36
TITLE: Exploring a New Form of Interaction in the Match Day: Virtual Reality Technologies among Fans of Soccer
AUTHORS: Langaro, D; Oliveira, P; Correia Loureiro, SM ;
PUBLISHED: 2022, SOURCE: Journal of Promotion Management, VOLUME: 28, ISSUE: 6
INDEXED IN: Scopus CrossRef: 6
IN MY: ORCID | CIÊNCIAVITAE
37
TITLE: Exploring co-creation process in the wineries
AUTHORS: Eduardo Moraes Sarmento; Sandra Maria Correia Loureiro ; Namércio Cunha;
PUBLISHED: 2022, SOURCE: Routledge Handbook of Wine Tourism
INDEXED IN: CrossRef
IN MY: ORCID | CIÊNCIAVITAE
38
TITLE: How augmented reality media richness influences consumer behaviour
AUTHORS: de Amorim, IP; Guerreiro, J; Eloy, S; Loureiro, SMC ;
PUBLISHED: 2022, SOURCE: INTERNATIONAL JOURNAL OF CONSUMER STUDIES, VOLUME: 46, ISSUE: 6
INDEXED IN: Scopus WOS CrossRef: 25
IN MY: ORCID | CIÊNCIAVITAE
39
TITLE: Human-robot interactions in the restaurant setting: the role of social cognition, psychological ownership and anthropomorphism
AUTHORS: Ruiz Equihua, Daniel; Romero, Jaime; Correia Loureiro, Sandra Maria ; Ali, Murad;
PUBLISHED: 2022, SOURCE: INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT, VOLUME: 35, ISSUE: 6
INDEXED IN: Scopus WOS CrossRef: 21
IN MY: ORCID | CIÊNCIAVITAE
40
TITLE: Internet of things and consumer engagement on retail: state-of-the-art and future directions
AUTHORS: Ajayi, Samson; Loureiro, Sandra Maria Correia ; Langaro, Daniela;
PUBLISHED: 2022, SOURCE: EUROMED JOURNAL OF BUSINESS, VOLUME: 18, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 7
IN MY: ORCID | CIÊNCIAVITAE
Page 4 of 25. Total results: 245.

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