11
TITLE: Authentic learning in a B2B context: cases involving undergraduate students from the University of Aveiro
AUTHORS: Irina Saur Amaral; Sandra Filipe;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 3
INDEXED IN: Handle
12
TITLE: A conquista, desenvolvimento e manutenção do amor dos consumidores pela marca
AUTHORS: Ana Fernandes; Renato Costa; Sandra Filipe;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 3
INDEXED IN: Handle
13
TITLE: Revisão de literatura sobre os fatores críticos de sucesso no fortalecimento do brand equity
AUTHORS: Jéssica Simões; Sandra Filipe;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 3
INDEXED IN: Handle
14
TITLE: As potencialidades do envolvimento nas comunidades de marca online: uma revisão de literatura
AUTHORS: Bernardo Freire; Sara Fonseca; Sandra Filipe;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 3
INDEXED IN: Handle
15
TITLE: Antecedentes para a fidelização do consumidor às marcas: uma revisão de literatura
AUTHORS: Diana Pedrosa; Luís Santos; Sandra Filipe;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 3
INDEXED IN: Handle
16
TITLE: O branding de destino e de cidades: a marca Viseu
AUTHORS: Lícia Alves; Tiago Carvalho; Sandra Filipe;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 3
INDEXED IN: Handle
17
TITLE: Um estudo exploratório sobre a adoção de social media marketing por empresas B2B
AUTHORS: Belém Barbosa; Cláudia A Santos; Sandra Filipe;
PUBLISHED: 2021, SOURCE: ICIEMC Proceedings, VOLUME: 1
INDEXED IN: Handle
18
TITLE: The impact of personality traits in portuguese buying habits of second-hand items: an exploratory analysis
AUTHORS: Margarida M Pinheiro; Cláudia A Santos; Sandra Filipe;
PUBLISHED: 2021, SOURCE: Proceedings of the 15th International Conference Liberec Economic Forum 2021
INDEXED IN: Handle
19
TITLE: Organic food purchase and the influence of personality traits: a study with Portuguese consumers
AUTHORS: Sandra Filipe; Claudia A Santos; Margarida M. Pinheiro;
PUBLISHED: 2021, SOURCE: Proceedings of the 15th International Conference Liberec Economic Forum 2021
INDEXED IN: Handle
20
TITLE: SOCIAL NETWORKS AS A POLITICAL COMMUNICATION TOOL: AN EMPIRICAL STUDY ON THE PORTUGUESE LEGISLATIVE ELECTION IN 2019
AUTHORS: Silva, A; Filipe, S; Albergaria, J;
PUBLISHED: 2020, SOURCE: 3rd International Conference of Applied Business and Management (ICABM) in PROCEEDINGS OF THE INTERNATIONAL CONFERENCE OF APPLIED BUSINESS AND MANAGEMENT (ICABM2020)
INDEXED IN: WOS
Page 2 of 4. Total results: 33.