Sandra Maria Correia Loureiro
AuthID: R-000-PH7
181
TITLE: FASHION BRANDS COMMUNICATING AND INTERACTING IN INSTAGRAM: A NETNOGRAPHY APPROACH
AUTHORS: Sandra Maria Correia Loureiro; Jessica Serra; João Guerreiro;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
AUTHORS: Sandra Maria Correia Loureiro; Jessica Serra; João Guerreiro;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
182
TITLE: THE PERCEPTION OF ACTIVE LISTENING PRACTICE ON SOCIAL NETWORKS
AUTHORS: Lídia Silveira Pina; Sandra Maria Correia Loureiro; Paulo Rita; Paulo Rita; Eduardo Moraes Sarmento; Ricardo G Bilro; João Guerreiro;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
AUTHORS: Lídia Silveira Pina; Sandra Maria Correia Loureiro; Paulo Rita; Paulo Rita; Eduardo Moraes Sarmento; Ricardo G Bilro; João Guerreiro;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
183
TITLE: EXPLORING HOW BRANDS CREATE AND MAINTAIN ONLINE RELATIONSHIPS THROUGH THEIR WEBSITES, FACEBOOK AND INSTAGRAM BRAND PAGES
AUTHORS: Luisa Pinto; Sandra Maria Correia Loureiro; Paulo Rita; Eduardo Moraes Sarmento;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
AUTHORS: Luisa Pinto; Sandra Maria Correia Loureiro; Paulo Rita; Eduardo Moraes Sarmento;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
184
TITLE: CORPORATE SOCIAL RESPONSIBILITY INITIATIVES INFLUENCE CUSTOMER AWARENESS AND EMPOWERMENT
AUTHORS: Sandra Maria Correia Loureiro; João Lopes;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
AUTHORS: Sandra Maria Correia Loureiro; João Lopes;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
185
TITLE: THE ROLE OF WORD-OF-MOUTH AND CELEBRITY ENDORSEMENT IN ONLINE CONSUMER-BRAND RELATIONSHIP: THE CONTEXT OF INSTAGRAM
AUTHORS: Sandra Maria Correia Loureiro; Eduardo Moraes Sarmento;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
AUTHORS: Sandra Maria Correia Loureiro; Eduardo Moraes Sarmento;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
186
TITLE: ANALYSING CUSTOMER ENGAGEMENT ON SOCIAL NETWORK PLATFORMS DEVOTED TO TOURISM AND HOSPITALITY
AUTHORS: Ricardo Godinho Bilro; Sandra Maria Correia Loureiro; João Guerreiro;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
AUTHORS: Ricardo Godinho Bilro; Sandra Maria Correia Loureiro; João Guerreiro;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
187
TITLE: ARE YOU IN(GAGED)? THE IMPORTANCE OF ENGAGEMENT AND EXPERIENCE ON EMPLOYEES AND ORGANIZATIONS' SUCCESS
AUTHORS: Liliana Rodrigues da Costa; Sandra Maria Correia Loureiro;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
AUTHORS: Liliana Rodrigues da Costa; Sandra Maria Correia Loureiro;
PUBLISHED: 2018, SOURCE: Global Fashion Management Conference, VOLUME: 2018
188
TITLE: The role of need for self-expression and arousal to commit university students for environmental responsibility behaviours
AUTHORS: Dong Mo Koo; Michael Breazeale; Sandra Maria Correia Loureiro;
PUBLISHED: 2018, SOURCE: World Review of Entrepreneurship, Management and Sustainable Development, VOLUME: 14, ISSUE: 1/2
AUTHORS: Dong Mo Koo; Michael Breazeale; Sandra Maria Correia Loureiro;
PUBLISHED: 2018, SOURCE: World Review of Entrepreneurship, Management and Sustainable Development, VOLUME: 14, ISSUE: 1/2
189
TITLE: Advertising and country-of-origin images as sources of brand equity and the moderating role of brand typicality
AUTHORS: Loureiro, SMC; Kaufmann, HR;
PUBLISHED: 2017, SOURCE: BALTIC JOURNAL OF MANAGEMENT, VOLUME: 12, ISSUE: 2
AUTHORS: Loureiro, SMC; Kaufmann, HR;
PUBLISHED: 2017, SOURCE: BALTIC JOURNAL OF MANAGEMENT, VOLUME: 12, ISSUE: 2
190
TITLE: An asymmetrical approach to understanding configurations of customer loyalty in the airline industry
AUTHORS: Prentice, C; Loureiro, SMC;
PUBLISHED: 2017, SOURCE: JOURNAL OF RETAILING AND CONSUMER SERVICES, VOLUME: 38
AUTHORS: Prentice, C; Loureiro, SMC;
PUBLISHED: 2017, SOURCE: JOURNAL OF RETAILING AND CONSUMER SERVICES, VOLUME: 38