Helena Maria Batista Alves
AuthID: R-000-5SX
61
TITLE: Integrating transactional and relationship marketing: a new approach to understanding destination loyalty Full Text
AUTHORS: Jose Manuel Hernandez Mogollon; Helena Alves; Ana Maria Campon Cerro; Elide Di Clemente;
PUBLISHED: 2020, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING
AUTHORS: Jose Manuel Hernandez Mogollon; Helena Alves; Ana Maria Campon Cerro; Elide Di Clemente;
PUBLISHED: 2020, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING
INDEXED IN: 
WOS
WOS IN MY: 
ORCID
ORCID62
TITLE: Social Marketing and Online Social Support Structure in Contexts of Treatment Uncertainty Full Text
AUTHORS: Baptista, N ; Pinho, JC ; Alves, H;
PUBLISHED: 2020, SOURCE: JOURNAL OF NONPROFIT & PUBLIC SECTOR MARKETING, VOLUME: 34, ISSUE: 3
AUTHORS: Baptista, N ; Pinho, JC ; Alves, H;
PUBLISHED: 2020, SOURCE: JOURNAL OF NONPROFIT & PUBLIC SECTOR MARKETING, VOLUME: 34, ISSUE: 3
63
TITLE: Impact of tacit knowledge on tourist loyalty: Some evidence from rural tourism. Some Evidence From Rural Tourism
AUTHORS: Pereira, C; Alves, H; Ferreira, JJ;
PUBLISHED: 2020, SOURCE: Handbook of Research on Human Capital and People Management in the Tourism Industry
AUTHORS: Pereira, C; Alves, H; Ferreira, JJ;
PUBLISHED: 2020, SOURCE: Handbook of Research on Human Capital and People Management in the Tourism Industry
64
TITLE: Consumer experience and the valued elements in the three phases of purchase of a cultural event (vol 16, pg 173, 2019) Full Text
AUTHORS: de Jesus, CM; Alves, HMB;
PUBLISHED: 2020, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING, VOLUME: 17, ISSUE: 2
AUTHORS: de Jesus, CM; Alves, HMB;
PUBLISHED: 2020, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING, VOLUME: 17, ISSUE: 2
INDEXED IN: WOS
WOS IN MY: ORCID
ORCID65
TITLE: The impact of choice factors on international students loyalty mediated by satisfaction (vol 16, pg 211, 2019) Full Text
AUTHORS: Amaro, DM; Marques, AMA; Alves, H;
PUBLISHED: 2020, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING, VOLUME: 17, ISSUE: 2
AUTHORS: Amaro, DM; Marques, AMA; Alves, H;
PUBLISHED: 2020, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING, VOLUME: 17, ISSUE: 2
INDEXED IN: WOS
WOS IN MY: ORCID
ORCID66
TITLE: IS HIGHER EDUCATION A DRIVER OF THE HUMAN DEVELOPMENT INDEX AND GROSS DOMESTIC PRODUCT?
AUTHORS: Luís Miguel Marques; Helena Alves; Maria de Lourdes Machado-Taylor;
PUBLISHED: 2020, SOURCE: ICERI Proceedings - ICERI2020 Proceedings
AUTHORS: Luís Miguel Marques; Helena Alves; Maria de Lourdes Machado-Taylor;
PUBLISHED: 2020, SOURCE: ICERI Proceedings - ICERI2020 Proceedings
68
TITLE: A new model for testing green consumer behaviour Full Text
AUTHORS: do Paco, A; Shiel, C; Alves, H;
PUBLISHED: 2019, SOURCE: JOURNAL OF CLEANER PRODUCTION, VOLUME: 207
AUTHORS: do Paco, A; Shiel, C; Alves, H;
PUBLISHED: 2019, SOURCE: JOURNAL OF CLEANER PRODUCTION, VOLUME: 207
INDEXED IN: WOS
WOS IN MY: ORCID
ORCID69
TITLE: The intellectual capital of higher education institutions Operationalizing measurement through a strategic prospective lens. Operationalizing measurement through a strategic prospective lens
AUTHORS: Eugenia Pedro; Leitão, João ; Helena Alves;
PUBLISHED: 2019, SOURCE: JOURNAL OF INTELLECTUAL CAPITAL, VOLUME: 20, ISSUE: 3
AUTHORS: Eugenia Pedro; Leitão, João ; Helena Alves;
PUBLISHED: 2019, SOURCE: JOURNAL OF INTELLECTUAL CAPITAL, VOLUME: 20, ISSUE: 3
70
TITLE: Consumer experience and the valued elements in the three phases of purchase of a cultural event Full Text
AUTHORS: de Jesus, CM; Alves, HMB;
PUBLISHED: 2019, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING, VOLUME: 16, ISSUE: 2-4
AUTHORS: de Jesus, CM; Alves, HMB;
PUBLISHED: 2019, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING, VOLUME: 16, ISSUE: 2-4
