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TITLE: Green Wine Market Segmentation in the North of Portugal: the case of restaurateur managers  Full Text
AUTHORS: Oliveira Brochado, A; Martins, FV ;
PUBLISHED: 2009, SOURCE: RBGN-REVISTA BRASILEIRA DE GESTAO DE NEGOCIOS, VOLUME: 11, ISSUE: 30
INDEXED IN: Scopus WOS
22
TITLE: Market Segmentation Methodology: segmentation basis and classification methods  Full Text
AUTHORS: Oliveira Brochado, A; Martins, FV ;
PUBLISHED: 2008, SOURCE: RBGN-REVISTA BRASILEIRA DE GESTAO DE NEGOCIOS, VOLUME: 10, ISSUE: 27
INDEXED IN: Scopus WOS
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