41
TITLE: Clothing branding strategies: Influence of brand personality on advertising response
AUTHORS: Azevedo, A ; Farhangmehr, M ;
PUBLISHED: 2005, SOURCE: Journal of Textile and Apparel, Technology and Management, VOLUME: 4, ISSUE: 3
INDEXED IN: Scopus
42
TITLE: Image transference from product branding to place branding: The case study of Marinha Grande Mglass
AUTHORS: António Zevedo ;
PUBLISHED: 2004, SOURCE: International Review on Public and Nonprofit Marketing, VOLUME: 1, ISSUE: 2
INDEXED IN: CrossRef: 14
Page 5 of 5. Total results: 42.