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Isabel Maria Machado Oliveira
AuthID:
R-002-1BE
Publications
Confirmed
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Document Source:
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Document Type:
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Article (15)
Book Chapter (7)
Proceedings Paper (2)
Year Start - End:
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
-
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
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Year Asc
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Confirmed Publications: 24
1
TITLE:
Digital Lens: Exploring Customer Perceptions in the World of E-Commerce and E-Marketplaces
AUTHORS:
Maria Nascimento Cunha; Jorge Figueiredo;
Isabel Oliveira
; Maçães, Manuel;
PUBLISHED:
2024
,
SOURCE:
An Overview on Business, Management and Economics Research Vol. 7
INDEXED IN:
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
2
TITLE:
Exploring the Titanic Accident: Investigating its Impact on Marine Tourism
AUTHORS:
Maria Nascimento Cunha; Jorge Figueiredo;
Isabel Oliveira
; Macaes, Manuel;
PUBLISHED:
2024
,
SOURCE:
Research and Applications Towards Mathematics and Computer Science Vol. 9
INDEXED IN:
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
3
TITLE:
From personalisation to satisfaction: New communication strategies in web marketing. New Communication Strategies in Web Marketing
AUTHORS:
Jorge Figueiredo;
Isabel Oliveira
; Sérgio Silva;
Margarida Pocinho
;
António Cardoso
;
Manuel Sousa Pereira
;
PUBLISHED:
2024
,
SOURCE:
Connecting With Consumers Through Effective Personalization and Programmatic Advertising
INDEXED IN:
Scopus
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
4
TITLE:
Motivating Students for Success: a Review of New Projects in Teaching Based on STEM Education
AUTHORS:
Maria Cunha; Jorge Figueiredo;
Isabel Oliveira
; Manuel Maçães;
PUBLISHED:
2024
,
SOURCE:
Economics: time realities,
VOLUME:
1,
ISSUE:
71
INDEXED IN:
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
5
TITLE:
REDEFINING CONSUMER ENGAGEMENT: THE IMPACT OF AI AND MACHINE LEARNING ON MARKETING STRATEGIES IN TOURISM AND HOSPITALITY
AUTHORS:
Maria Nascimento Cunha;
Manuel Sousa Pereira
; António Cardoso; Jorge Figueiredo;
Isabel Oliveira
;
PUBLISHED:
2024
,
SOURCE:
Geojournal of Tourism and Geosites,
VOLUME:
53,
ISSUE:
2
INDEXED IN:
Scopus
CrossRef
:
5
Unpaywall
IN MY:
ORCID
|
CIÊNCIAVITAE
6
TITLE:
A EXPRESSÃO DRAMÁTICA NA FORÇA DE VENDAS
AUTHORS:
Jorge Figueiredo
;
Antônio Cardoso
;
Isabel Oliveira
;
Manuel Sousa Pereira
; Maria Nascimento;
PUBLISHED:
2023
,
SOURCE:
Human reflections: the society essays
INDEXED IN:
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
7
TITLE:
Artificial intelligence in relational marketing practice: CRM as a loyalty strategy. CRM as a Loyalty Strategy
AUTHORS:
Jorge Figueiredo;
Isabel Oliveira
; Sérgio Silva;
Margarida Pocinho
;
António Cardoso
;
Manuel Sousa Pereira
;
PUBLISHED:
2023
,
SOURCE:
The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics
INDEXED IN:
Scopus
CrossRef
:
1
IN MY:
ORCID
|
CIÊNCIAVITAE
8
TITLE:
Empirical evidence of the parent company's influence on spin-off: from creation to performance
AUTHORS:
Oliveira, I
; Figueiredo, J;
Cardoso, A
; Cunha, MN;
PUBLISHED:
2023
,
SOURCE:
International Review of Economics,
VOLUME:
70,
ISSUE:
3
INDEXED IN:
Scopus
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
9
TITLE:
EXPLORING THE PORTUGUESE TOURIST PROFILE DURING WAR
AUTHORS:
Maria CUNHA; Jorge FIGUEIREDO;
Isabel OLIVEIRA
;
António CARDOSO
; Manuel PEREIRA;
PUBLISHED:
2023
,
SOURCE:
GeoJournal of Tourism and Geosites,
VOLUME:
51,
ISSUE:
4 supplement
INDEXED IN:
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
10
TITLE:
O NOVO ESPAÇO DO MARKETING DE VENDAS DIRETAS
AUTHORS:
Jorge Figueiredo
;
Antônio Cardoso
;
Isabel Oliveira
;
Manuel Sousa Pereira
; Maria Nascimento;
PUBLISHED:
2023
,
SOURCE:
Human reflections: the society essays
INDEXED IN:
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
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