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Beatriz da Graça Luz Casais

AuthID: R-002-SRM

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Confirmed Publications: 85

TITLE: Healthvertising on Food Packaging and Its Impact on Consumers: A Systematic Literature Review
AUTHORS: Ângela Lima de Sousa; Beatriz Casais ; Ana Maria Soares;
PUBLISHED: 2023, SOURCE: 21st International Congress on Public and Nonprofit Marketing, IAPNM 2022 in Springer Proceedings in Business and Economics

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Scopus

TITLE: Inland Paladins or Wanderlusts? Fighting Rural Depopulation and Promoting Sustainable Development in an Inland City of Portugal
AUTHORS: Marisa R Ferreira; Beatriz Casais ;
PUBLISHED: 2023, SOURCE: Social Marketing and Sustainable Development Goals (SDGs) - Springer Business Cases

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TITLE: Micro, macro and mega-influencers on instagram: The power of persuasion via the parasocial relationship Full Text
AUTHORS: Conde, Rita; Casais, Beatriz ;
PUBLISHED: 2023, SOURCE: JOURNAL OF BUSINESS RESEARCH, VOLUME: 158

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TITLE: Multilevel implications for anti-consumption social marketing within the public policy framework for SDG realization: a systematic literature review Full Text
AUTHORS: Pinto, Olavo; Casais, Beatriz ;
PUBLISHED: 2023, SOURCE: INTERNATIONAL REVIEW ON PUBLIC AND NONPROFIT MARKETING

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TITLE: Preface
AUTHORS: Ana Maria Soares; Beatriz Casais ;
PUBLISHED: 2023, SOURCE: 21st International Congress on Public and Nonprofit Marketing, IAPNM 2022 in Springer Proceedings in Business and Economics

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Scopus

TITLE: Preface
AUTHORS: Rim Jallouli; Mohamed Anis Bach Tobji; Meriam Belkhir; Ana Maria Soares; Beatriz Casais ;
PUBLISHED: 2023, SOURCE: The 8th International Conference on Digital Economy, ICDEc 2023 in Lecture Notes in Business Information Processing, VOLUME: 485 LNBIP

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Scopus