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TITLE: Trust in AI and Top Management Support in Generative-AI Adoption  Full Text
AUTHORS: Korzynski, Pawel; Costa e Silva, Susana; Gorska, Anna Maria; Mazurek, Grzegorz;
PUBLISHED: 2024, SOURCE: JOURNAL OF COMPUTER INFORMATION SYSTEMS
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
12
TITLE: Understanding the influencing factors on firms' social media marketing strategies development: a cross-country investigation
AUTHORS: Li, Fangfang; Silva, Susana C.; Larimo, Jorma;
PUBLISHED: 2024, SOURCE: INTERNATIONAL MARKETING REVIEW
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
13
TITLE: Understanding the dynamics of customer satisfaction and repurchase intentions in the era of platform service supply chain–a case study of Foodpanda in Pakistan  Full Text
AUTHORS: Waliha Choudhary; Syed Waqar Haider; Aamir Raza; Susana Silva; Joana Carmo Dias;
PUBLISHED: 2024, SOURCE: Journal of Foodservice Business Research
INDEXED IN: Scopus CrossRef
IN MY: ORCID
14
TITLE: Beyond the myth: understanding women's impulsive retail footwear shopping
AUTHORS: Duarte, Paulo; Silva, Susana C.; Magro, Margarida; Dias, Joana Carmo;
PUBLISHED: 2024, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
15
TITLE: Action research on circular economy strategies in fashion retail
AUTHORS: Silva, Susana C.; Neiva, Carolina Rocha; Dias, Joana Carmo;
PUBLISHED: 2024, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
16
TITLE: Digital Influencers: Catalysts for Customer Engagement and Purchase Intention
AUTHORS: Ghamama Hani; Syed Waqar Haider; Aamir Raza; Susana C Silva; Joana Carmo Dias;
PUBLISHED: 2024, SOURCE: Studia Universitatis Babes-Bolyai Oeconomica, VOLUME: 69, ISSUE: 2
INDEXED IN: CrossRef
IN MY: ORCID
17
TITLE: Unveiling retail omnichannel challenges: developing an omnichannel obstacles scale
AUTHORS: Radomska, Joanna; Kawa, Arkadiusz; Hajdas, Monika; Klimas, Patrycja; Silva, Susana C.;
PUBLISHED: 2024, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, VOLUME: 53, ISSUE: 13
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
18
TITLE: Value Creation in Gamified Chatbot Interactions and Its Impact on Brand Engagement
AUTHORS: Silva, SC; De Cicco, R; Levi, M; Hammerschmidt, M;
PUBLISHED: 2023, SOURCE: 6th International Workshop on Chatbot Research and Design, CONVERSATIONS 2022 in Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics), VOLUME: 13815 LNCS
INDEXED IN: Scopus CrossRef: 1
IN MY: ORCID
19
TITLE: Consumer vulnerability and well-being across contexts: Implications for international businesses
AUTHORS: Duarte, Paulo; Linardi, Marcelo Augusto; Domingues, Helena Sa; Silva, Susana C.;
PUBLISHED: 2023, SOURCE: HELIYON, VOLUME: 9, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 1
IN MY: ORCID
20
TITLE: Are Perceived Benefits of Heated Tobacco Products Consumption Aiding Smoking Cessation?
AUTHORS: Martinho, Mafalda; Silva, Susana C. C.; Duarte, Paulo; Ferreira, Marisa R. R. ;
PUBLISHED: 2023, SOURCE: SOCIAL MARKETING QUARTERLY, VOLUME: 29, ISSUE: 2
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID
Page 2 of 13. Total results: 127.