Susana Cristina Lima da Costa e Silva
AuthID: R-000-GVC
1
TITLE: Are Perceived Benefits of Heated Tobacco Products Consumption Aiding Smoking Cessation?
AUTHORS: Martinho, Mafalda; Silva, Susana C. C.; Duarte, Paulo; Ferreira, Marisa R. R. ;
PUBLISHED: 2023, SOURCE: SOCIAL MARKETING QUARTERLY, VOLUME: 29, ISSUE: 2
AUTHORS: Martinho, Mafalda; Silva, Susana C. C.; Duarte, Paulo; Ferreira, Marisa R. R. ;
PUBLISHED: 2023, SOURCE: SOCIAL MARKETING QUARTERLY, VOLUME: 29, ISSUE: 2
2
TITLE: A state-of-the-art review on international strategic alliances: do we really know what we are researching?
AUTHORS: Silva, Susana C.; Elo, Maria; Larimo, Jorma; Vlacic, Bozidar; Meneses, Raquel ;
PUBLISHED: 2023, SOURCE: EUROPEAN JOURNAL OF INTERNATIONAL MANAGEMENT, VOLUME: 21, ISSUE: 3
AUTHORS: Silva, Susana C.; Elo, Maria; Larimo, Jorma; Vlacic, Bozidar; Meneses, Raquel ;
PUBLISHED: 2023, SOURCE: EUROPEAN JOURNAL OF INTERNATIONAL MANAGEMENT, VOLUME: 21, ISSUE: 3
INDEXED IN: 
Scopus 
WOS
Scopus WOS3
TITLE: How gamifying AI shapes customer motivation, engagement, and purchase behavior Full Text
AUTHORS: Elmashhara, Maher Georges; De Cicco, Roberta; Silva, Susana C.; Hammerschmidt, Maik; Silva, Maria Levi;
PUBLISHED: 2023, SOURCE: PSYCHOLOGY & MARKETING
AUTHORS: Elmashhara, Maher Georges; De Cicco, Roberta; Silva, Susana C.; Hammerschmidt, Maik; Silva, Maria Levi;
PUBLISHED: 2023, SOURCE: PSYCHOLOGY & MARKETING
INDEXED IN: WOS
WOS4
TITLE: Exploring omnichannel strategies: a path to improve customer experiences
AUTHORS: Silva, Susana C.; Silva, Francisca Pinto; Dias, Joana Carmo;
PUBLISHED: 2023, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
AUTHORS: Silva, Susana C.; Silva, Francisca Pinto; Dias, Joana Carmo;
PUBLISHED: 2023, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
INDEXED IN: Scopus WOS
Scopus WOS5
TITLE: The omni-channel approach: A utopia for companies? Full Text
AUTHORS: Hajdas, Monika; Radomska, Joanna; Silva, Susana C.;
PUBLISHED: 2022, SOURCE: JOURNAL OF RETAILING AND CONSUMER SERVICES, VOLUME: 65
AUTHORS: Hajdas, Monika; Radomska, Joanna; Silva, Susana C.;
PUBLISHED: 2022, SOURCE: JOURNAL OF RETAILING AND CONSUMER SERVICES, VOLUME: 65
INDEXED IN: Scopus WOS
Scopus WOS6
TITLE: Studying abroad: the role of consumer cosmopolitanism in the enrolment decisions
AUTHORS: Salomao, Miriam Tais; Silva, Susana Costa; Coto, Jose Ricardo;
PUBLISHED: 2022, SOURCE: YOUNG CONSUMERS
AUTHORS: Salomao, Miriam Tais; Silva, Susana Costa; Coto, Jose Ricardo;
PUBLISHED: 2022, SOURCE: YOUNG CONSUMERS
INDEXED IN: WOS
WOS7
TITLE: The hunt for treasures, bargains and individuality in pre-loved luxury
AUTHORS: Silva, Susana C.; Duarte, Paulo; Sandes, Fabio S.; Almeida, Catarina Andreia;
PUBLISHED: 2022, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
AUTHORS: Silva, Susana C.; Duarte, Paulo; Sandes, Fabio S.; Almeida, Catarina Andreia;
PUBLISHED: 2022, SOURCE: INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
INDEXED IN: Scopus WOS
Scopus WOS8
TITLE: Don't tell me stories - the narratives of retirement and their relation with brand associations
AUTHORS: Hajdas, Monika; Radomska, Joanna; Szpulak, Aleksandra; Silva, Susana C.;
PUBLISHED: 2022, SOURCE: INTERNATIONAL JOURNAL OF MANAGEMENT AND ECONOMICS
AUTHORS: Hajdas, Monika; Radomska, Joanna; Szpulak, Aleksandra; Silva, Susana C.;
PUBLISHED: 2022, SOURCE: INTERNATIONAL JOURNAL OF MANAGEMENT AND ECONOMICS
INDEXED IN: WOS
WOS9
TITLE: The role of satisfaction in labor diaspora dynamics: An analysis of BREXIT effects Full Text
AUTHORS: Elo, Maria; Silva, Susana C.; Vlacic, Bozidar;
PUBLISHED: 2022, SOURCE: THUNDERBIRD INTERNATIONAL BUSINESS REVIEW
AUTHORS: Elo, Maria; Silva, Susana C.; Vlacic, Bozidar;
PUBLISHED: 2022, SOURCE: THUNDERBIRD INTERNATIONAL BUSINESS REVIEW
INDEXED IN: WOS
WOS10
TITLE: Conflicting consumer cultures, shopping rituals, and the challenges of measuring consumer-based brand equity Full Text
AUTHORS: Hajdas, Monika; Radomska, Joanna; Szpulak, Aleksandra; Silva, Susana C.;
PUBLISHED: 2022, SOURCE: JOURNAL OF MARKETING THEORY AND PRACTICE
AUTHORS: Hajdas, Monika; Radomska, Joanna; Szpulak, Aleksandra; Silva, Susana C.;
PUBLISHED: 2022, SOURCE: JOURNAL OF MARKETING THEORY AND PRACTICE
INDEXED IN: Scopus WOS
Scopus WOS