Zaila Oliveira
AuthID: R-00J-7MT
1
TITLE: Factors Affecting the Relationship between Brands and Digital Consumer in Portugal
AUTHORS: Oliveira, Zaila; Silva, Ana Filipa; Teixeira, Sandrina;
PUBLISHED: 2023, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, VOLUME: 11, ISSUE: 20
AUTHORS: Oliveira, Zaila; Silva, Ana Filipa; Teixeira, Sandrina;
PUBLISHED: 2023, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, VOLUME: 11, ISSUE: 20
INDEXED IN: 
WOS
WOS2
TITLE: Understanding the Impact of Online Communication Strategies on Consumer Purchase Intention for Green Cosmetics Full Text
AUTHORS: Teixeira, Sara; Oliveira, Zaila; Teixeira, Sandrina; Teixeira, Sara;
PUBLISHED: 2023, SOURCE: SUSTAINABILITY, VOLUME: 15, ISSUE: 20
AUTHORS: Teixeira, Sara; Oliveira, Zaila; Teixeira, Sandrina; Teixeira, Sara;
PUBLISHED: 2023, SOURCE: SUSTAINABILITY, VOLUME: 15, ISSUE: 20
INDEXED IN: WOS
WOS3
TITLE: Significance of verbal and visual cues in communicating perfume properties over the Internet
AUTHORS: Belem Barbosa ; Zaila Oliveira; Valentina Chkoniya; Mehdi Mahdavi;
PUBLISHED: 2023, SOURCE: Observatorio, VOLUME: 17, ISSUE: 4
AUTHORS: Belem Barbosa ; Zaila Oliveira; Valentina Chkoniya; Mehdi Mahdavi;
PUBLISHED: 2023, SOURCE: Observatorio, VOLUME: 17, ISSUE: 4
INDEXED IN: 
Scopus
Scopus4
TITLE: Scents of celebrities: Endorsers' impact on buyers' online perfume purchase Full Text
AUTHORS: Mehdi Mahdavi; Belem Barbosa ; Zaila Oliveira; Valentina Chkoniya;
PUBLISHED: 2019, SOURCE: MANAGEMENT & MARKETING-CHALLENGES FOR THE KNOWLEDGE SOCIETY, VOLUME: 14, ISSUE: 3
AUTHORS: Mehdi Mahdavi; Belem Barbosa ; Zaila Oliveira; Valentina Chkoniya;
PUBLISHED: 2019, SOURCE: MANAGEMENT & MARKETING-CHALLENGES FOR THE KNOWLEDGE SOCIETY, VOLUME: 14, ISSUE: 3
