Javier Oubi?A
AuthID: R-00K-HF1
1
TITLE: Understanding brand loyalty of the store brand’s customer base
AUTHORS: Natalia Rubio; Javier Oubiña; Mónica Gómez Suárez ;
PUBLISHED: 2015, SOURCE: Journal of Product and Brand Management, VOLUME: 24, ISSUE: 7
AUTHORS: Natalia Rubio; Javier Oubiña; Mónica Gómez Suárez ;
PUBLISHED: 2015, SOURCE: Journal of Product and Brand Management, VOLUME: 24, ISSUE: 7