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TITLE: Exploring the Role of Gamification in the Online Shopping Experience in Retail Stores: An Exploratory Study
AUTHORS: Lopes, Joao M. ; Gomes, Sofia; Lopes, Pedro; Silva, Adriana; Lourenco, Daniel; Esteves, Duarte; Cardoso, Mafalda; Redondo, Valter;
PUBLISHED: 2023, SOURCE: SOCIAL SCIENCES-BASEL, VOLUME: 12, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 4