Ana Cristina Furão Teles Estima
AuthID: R-002-MQ3
21
TITLE: The mismatch between undergraduate marketing education and employers' requirements in Portugal
AUTHORS: Estima, A; Duarte, P;
PUBLISHED: 2021, SOURCE: Research Anthology on Business and Technical Education in the Information Era
AUTHORS: Estima, A; Duarte, P;
PUBLISHED: 2021, SOURCE: Research Anthology on Business and Technical Education in the Information Era
22
TITLE: Organizing Events as a Tool to Develop Marketing Skills - the at UAliza.te Event Case Study
AUTHORS: Marques, Joaquim; Estima, Ana;
PUBLISHED: 2021, SOURCE: 7th International Conference on Higher Education Advances (HEAd) in 7TH INTERNATIONAL CONFERENCE ON HIGHER EDUCATION ADVANCES (HEAD'21)
AUTHORS: Marques, Joaquim; Estima, Ana;
PUBLISHED: 2021, SOURCE: 7th International Conference on Higher Education Advances (HEAd) in 7TH INTERNATIONAL CONFERENCE ON HIGHER EDUCATION ADVANCES (HEAD'21)
INDEXED IN: 
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ORCID23
TITLE: Business Within Ethical Marketing Education. The Upcoming Challenges
AUTHORS: Carmina S Nunes; Ana Estima; Judite Manso;
PUBLISHED: 2021, SOURCE: Research Anthology on Business and Technical Education in the Information Era
AUTHORS: Carmina S Nunes; Ana Estima; Judite Manso;
PUBLISHED: 2021, SOURCE: Research Anthology on Business and Technical Education in the Information Era
24
TITLE: REDESIGNING MARKETING CURRICULUM: THE ART OF MAKING CHOICES
AUTHORS: Ana Estima; Susana Marques;
PUBLISHED: 2021, SOURCE: INTED Proceedings - INTED2021 Proceedings
AUTHORS: Ana Estima; Susana Marques;
PUBLISHED: 2021, SOURCE: INTED Proceedings - INTED2021 Proceedings
25
TITLE: Organizing Events as a Tool to Develop Marketing Skills – the atUAliza.te Event Case Study
AUTHORS: Ana Estima; Joaquim Marques;
PUBLISHED: 2021, SOURCE: 7th International Conference on Higher Education Advances (HEAd'21)
AUTHORS: Ana Estima; Joaquim Marques;
PUBLISHED: 2021, SOURCE: 7th International Conference on Higher Education Advances (HEAd'21)
26
TITLE: CHALLENGES OF ENTREPRENEURSHIP EDUCATION – A PROJECT-BASED LEARNING EXPERIENCE
AUTHORS: Ana Estima; Ana Carolina Carvalho;
PUBLISHED: 2021, SOURCE: EDULEARN Proceedings - EDULEARN21 Proceedings
AUTHORS: Ana Estima; Ana Carolina Carvalho;
PUBLISHED: 2021, SOURCE: EDULEARN Proceedings - EDULEARN21 Proceedings
27
TITLE: EXAMINING THE EVOLUTION OF MARKETING CURRICULA IN PORTUGAL – A LONGITUDINAL STUDY
AUTHORS: Ana Estima; Susana Marques;
PUBLISHED: 2021, SOURCE: ICERI Proceedings - ICERI2021 Proceedings
AUTHORS: Ana Estima; Susana Marques;
PUBLISHED: 2021, SOURCE: ICERI Proceedings - ICERI2021 Proceedings
28
TITLE: THEATER-BASED LEARNING IN SALES EDUCATION: A LAB OF EMOTIONS AND SELF-DISCOVERY
AUTHORS: Ana Estima; Susana Marques; Joaquim Marques;
PUBLISHED: 2021, SOURCE: ICERI Proceedings - ICERI2021 Proceedings
AUTHORS: Ana Estima; Susana Marques; Joaquim Marques;
PUBLISHED: 2021, SOURCE: ICERI Proceedings - ICERI2021 Proceedings
29
TITLE: MARKETING INTERNSHIPS IN TIMES OF PANDEMICS - THE EMPLOYERS PERSPECTIVE
AUTHORS: Susana Marques; Ana Estima;
PUBLISHED: 2021, SOURCE: EDULEARN Proceedings - EDULEARN21 Proceedings
AUTHORS: Susana Marques; Ana Estima;
PUBLISHED: 2021, SOURCE: EDULEARN Proceedings - EDULEARN21 Proceedings
30
TITLE: Real-time marketing: uma nova estratégia de marketing: um estudo comparativo da marca Control Portugal
AUTHORS: Inês Lages; Ana Estima;
PUBLISHED: 2021, SOURCE: ICIEMC Proceedings, VOLUME: 1
AUTHORS: Inês Lages; Ana Estima;
PUBLISHED: 2021, SOURCE: ICIEMC Proceedings, VOLUME: 1
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