Ana Cristina Furão Teles Estima
AuthID: R-002-MQ3
21
TITLE: The power of storytelling as a marketing tool in personal branding
AUTHORS: Aleksandra Korzh; Ana Estima;
PUBLISHED: 2022, SOURCE: International Journal of Business Innovation, VOLUME: 1, ISSUE: 2
AUTHORS: Aleksandra Korzh; Ana Estima;
PUBLISHED: 2022, SOURCE: International Journal of Business Innovation, VOLUME: 1, ISSUE: 2
INDEXED IN: 
Handle
Handle22
TITLE: A mudança do comportamento do consumidor nas compras online como consequência da pandemia - revisão de literatura
AUTHORS: Ana Costa; Catarina Parracho; Inês Morais; Mariana Fernandes; Ana Estima;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 2
AUTHORS: Ana Costa; Catarina Parracho; Inês Morais; Mariana Fernandes; Ana Estima;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 2
INDEXED IN: Handle
Handle23
TITLE: Before, during and post-pandemic: what happens to cultural events? The case of Perlim - the biggest christmas theme park in Portugal
AUTHORS: Cátia Coelho; Ana Estima; Clara Pinto;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 3
AUTHORS: Cátia Coelho; Ana Estima; Clara Pinto;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 3
INDEXED IN: Handle
Handle24
TITLE: A influência das redes sociais no consumo de bens de luxo: revisão da literatura e análise exploratória
AUTHORS: Ana Faneco; Daniela Cruz; Francisca Gonçalves; Inês Pereira; Sara Pereira; Ana Estima;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 2
AUTHORS: Ana Faneco; Daniela Cruz; Francisca Gonçalves; Inês Pereira; Sara Pereira; Ana Estima;
PUBLISHED: 2022, SOURCE: ICIEMC Proceedings, VOLUME: 2
INDEXED IN: Handle
Handle25
TITLE: The mismatch between undergraduate marketing education and employers' requirements in Portugal
AUTHORS: Estima, A; Duarte, P;
PUBLISHED: 2021, SOURCE: Research Anthology on Business and Technical Education in the Information Era
AUTHORS: Estima, A; Duarte, P;
PUBLISHED: 2021, SOURCE: Research Anthology on Business and Technical Education in the Information Era
26
TITLE: Organizing Events as a Tool to Develop Marketing Skills - the at UAliza.te Event Case Study
AUTHORS: Marques, Joaquim; Estima, Ana;
PUBLISHED: 2021, SOURCE: 7th International Conference on Higher Education Advances (HEAd) in 7TH INTERNATIONAL CONFERENCE ON HIGHER EDUCATION ADVANCES (HEAD'21)
AUTHORS: Marques, Joaquim; Estima, Ana;
PUBLISHED: 2021, SOURCE: 7th International Conference on Higher Education Advances (HEAd) in 7TH INTERNATIONAL CONFERENCE ON HIGHER EDUCATION ADVANCES (HEAD'21)
INDEXED IN: 
Scopus 
WOS
Scopus WOS IN MY: 
ORCID
ORCID27
TITLE: Business Within Ethical Marketing Education. The Upcoming Challenges
AUTHORS: Carmina S Nunes; Ana Estima; Judite Manso;
PUBLISHED: 2021, SOURCE: Research Anthology on Business and Technical Education in the Information Era
AUTHORS: Carmina S Nunes; Ana Estima; Judite Manso;
PUBLISHED: 2021, SOURCE: Research Anthology on Business and Technical Education in the Information Era
28
TITLE: REDESIGNING MARKETING CURRICULUM: THE ART OF MAKING CHOICES
AUTHORS: Ana Estima; Susana Marques;
PUBLISHED: 2021, SOURCE: INTED Proceedings - INTED2021 Proceedings
AUTHORS: Ana Estima; Susana Marques;
PUBLISHED: 2021, SOURCE: INTED Proceedings - INTED2021 Proceedings
29
TITLE: Organizing Events as a Tool to Develop Marketing Skills – the atUAliza.te Event Case Study
AUTHORS: Ana Estima; Joaquim Marques;
PUBLISHED: 2021, SOURCE: 7th International Conference on Higher Education Advances (HEAd'21)
AUTHORS: Ana Estima; Joaquim Marques;
PUBLISHED: 2021, SOURCE: 7th International Conference on Higher Education Advances (HEAd'21)
30
TITLE: CHALLENGES OF ENTREPRENEURSHIP EDUCATION – A PROJECT-BASED LEARNING EXPERIENCE
AUTHORS: Ana Estima; Ana Carolina Carvalho;
PUBLISHED: 2021, SOURCE: EDULEARN Proceedings - EDULEARN21 Proceedings
AUTHORS: Ana Estima; Ana Carolina Carvalho;
PUBLISHED: 2021, SOURCE: EDULEARN Proceedings - EDULEARN21 Proceedings
