Ana Cristina Furão Teles Estima
AuthID: R-002-MQ3
31
TITLE: EXAMINING THE EVOLUTION OF MARKETING CURRICULA IN PORTUGAL – A LONGITUDINAL STUDY
AUTHORS: Ana Estima; Susana Marques;
PUBLISHED: 2021, SOURCE: ICERI Proceedings - ICERI2021 Proceedings
AUTHORS: Ana Estima; Susana Marques;
PUBLISHED: 2021, SOURCE: ICERI Proceedings - ICERI2021 Proceedings
32
TITLE: THEATER-BASED LEARNING IN SALES EDUCATION: A LAB OF EMOTIONS AND SELF-DISCOVERY
AUTHORS: Ana Estima; Susana Marques; Joaquim Marques;
PUBLISHED: 2021, SOURCE: ICERI Proceedings - ICERI2021 Proceedings
AUTHORS: Ana Estima; Susana Marques; Joaquim Marques;
PUBLISHED: 2021, SOURCE: ICERI Proceedings - ICERI2021 Proceedings
33
TITLE: MARKETING INTERNSHIPS IN TIMES OF PANDEMICS - THE EMPLOYERS PERSPECTIVE
AUTHORS: Susana Marques; Ana Estima;
PUBLISHED: 2021, SOURCE: EDULEARN Proceedings - EDULEARN21 Proceedings
AUTHORS: Susana Marques; Ana Estima;
PUBLISHED: 2021, SOURCE: EDULEARN Proceedings - EDULEARN21 Proceedings
34
TITLE: Real-time marketing: uma nova estratégia de marketing: um estudo comparativo da marca Control Portugal
AUTHORS: Inês Lages; Ana Estima;
PUBLISHED: 2021, SOURCE: ICIEMC Proceedings, VOLUME: 1
AUTHORS: Inês Lages; Ana Estima;
PUBLISHED: 2021, SOURCE: ICIEMC Proceedings, VOLUME: 1
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Handle35
TITLE: Tecnologia de mouse tracking e e-Commerce: uma revisão de literatura
AUTHORS: José V Duarte; Ana Estima; Anabela Rocha;
PUBLISHED: 2021, SOURCE: ICIEMC Proceedings, VOLUME: 1
AUTHORS: José V Duarte; Ana Estima; Anabela Rocha;
PUBLISHED: 2021, SOURCE: ICIEMC Proceedings, VOLUME: 1
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Handle36
TITLE: 50 anos, 50 histórias: a história do ISCA-UA pelos olhos de quem a viveu
AUTHORS: Ana Estima; Carla Carvalho; Elisabete Vieira;
PUBLISHED: 2021
AUTHORS: Ana Estima; Carla Carvalho; Elisabete Vieira;
PUBLISHED: 2021
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ORCID
ORCID37
TITLE: Business Within Ethical Marketing Education. The Upcoming Challenges
AUTHORS: Carmina S Nunes; Ana Estima; Judite Manso;
PUBLISHED: 2019, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Evaluating the Gaps and Intersections Between Marketing Education and the Marketing Profession
AUTHORS: Carmina S Nunes; Ana Estima; Judite Manso;
PUBLISHED: 2019, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services - Evaluating the Gaps and Intersections Between Marketing Education and the Marketing Profession
38
TITLE: Evaluating the Gaps and Intersections Between Marketing Education and the Marketing Profession
AUTHORS: Margarida M Pinheiro; Ana Estima; Susana Marques;
PUBLISHED: 2019, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services
AUTHORS: Margarida M Pinheiro; Ana Estima; Susana Marques;
PUBLISHED: 2019, SOURCE: Advances in Marketing, Customer Relationship Management, and E-Services
39
TITLE: The main attributes for improving service quality - a healthcare institution's case study [Os principais atributos para melhorar a qualidade do seviço - estudo de caso de uma instituição de saúde]
AUTHORS: Estima, A; Nunes, CS; Manso, J;
PUBLISHED: 2018, SOURCE: Espacios, VOLUME: 39, ISSUE: 42
AUTHORS: Estima, A; Nunes, CS; Manso, J;
PUBLISHED: 2018, SOURCE: Espacios, VOLUME: 39, ISSUE: 42
INDEXED IN: 
Scopus
Scopus IN MY: ORCID
ORCID40
TITLE: Service Quality in Marketing LAC - A Suggested Tool for Evaluation and Continuous Improvement
AUTHORS: Ana Estima; Judite Manso; Carmina S Nunes;
PUBLISHED: 2017, SOURCE: QUALITY-ACCESS TO SUCCESS, VOLUME: 18, ISSUE: 159
AUTHORS: Ana Estima; Judite Manso; Carmina S Nunes;
PUBLISHED: 2017, SOURCE: QUALITY-ACCESS TO SUCCESS, VOLUME: 18, ISSUE: 159
INDEXED IN: 
WOS
WOS IN MY: ORCID
ORCID