The Role of Digital Marketing in Online Shopping: A Bibliometric Analysis for Decoding Consumer Behavior

AuthID
 P-018-5SW
4
Author(s)
Figueiredo, N
·
Ferreira, BM
·
Document Type
Review
Year published
2025
Published
in JOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH, ISSN: 0718-1876
Volume: 20, Issue: 1, Pages: 25 (21)
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Scopus®
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Publication Identifiers
Scopus: 2-s2.0-105001113775
Wos: WOS:001453244000001
Source Identifiers
ISSN: 0718-1876
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