Digital Brand Equity: The Concept, Antecedents, Measurement, and Future Development

AuthID
 P-018-C9W
3
Author(s)
France, SL
·
Kazandjian, BJ
Document Type
Article
Year published
2025
Published
in Journal of Business Research, ISSN: 0148-2963
Volume: 192, Pages: 115273
Indexing
Crossref®
Google Scholar®
Publication Identifiers
Source Identifiers
ISSN: 0148-2963
Export Publication Metadata
Marked List
 Add to Marked List
Info
At this moment we don't have any links to full text documens.

footer slogan

Useful Links

Get Help

© 2025 CRACS & Inesc TEC - All Rights Reserved Privacy Policy | Terms of Service