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Optimizing Social Media Strategies for Enhanced Performance: A Case Study of the Florist
AuthID
P-018-CRE
3
Author(s)
Gomes, A
·
Pereira, IV
·
Pinto, S
Document Type
Book Chapter
Year published
2025
Published
in
Cases on Effective Digital Marketing for Competitive Organizations
Pages: 273-309 (36)
Indexing
Scopus
®
Google Scholar
®
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Publication Identifiers
DOI
:
10.4018/979-8-3693-5395-0.ch009
Scopus
: 2-s2.0-85219576783
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