Impact of Humanized and Humorous Content on Social Media for Brand Metrics

AuthID
 P-018-Z69
2
Author(s)
Gonçalves, AS
1
Editor(s)
Pinto,S
Document Type
Proceedings Paper
Year published
2025
Published
in Proceedings of the 12th European Conference on Social Media, ECSM 2025, ISSN: 2055-7213
Volume: 12, Issue: 1, Pages: 214-221 (7)
Conference
12Th European Conference on Social Media, Ecsm 2025, Date: 22 May 2025 through 23 May 2025, Location: Porto
Indexing
Scopus®
Crossref®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-105011589500
Source Identifiers
ISSN: 2055-7213
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