The Seduction of Storytelling: Rhetoric and Poetics or the Magic in Advertising; [A Sedução do Storytelling: Retórica e Poética Ou a Magia Na Publicidade]

AuthID
 P-019-1CF
2
Author(s)
Document Type
Article
Year published
2025
Published
in Estudos em Comunicacao, ISSN: 1646-4974
Issue: 40, Pages: 195-213 (18)
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Scopus®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-105007681871
Source Identifiers
ISSN: 1646-4974
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