The Marketing of Service-Dominant Logic. A Rhetorical Approach

AuthID
 P-019-KWC
1
Author(s)
Document Type
Review
Year published
2025
Published
in SERVICES MARKETING QUARTERLY, ISSN: 1533-2969
Volume: 46, Issue: 3-4, Pages: 250-253 (4)
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Publication Identifiers
Wos: WOS:001524710200001
Source Identifiers
ISSN: 1533-2969
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