How to Conduct Valuable Marketing Research With Neurophysiological Tools

AuthID
 P-019-QKK
10
Author(s)
Bigne, E
·
Boksem, M
·
Casado-Aranda, LA
·
García-Madariaga, J
·
Gier-Reinartz, NR
·
Guerreiro, J
·
Kakaria, S
·
Smidts, A
·
Wedel, M
Document Type
Article in Press
Year published
2025
Published
in PSYCHOLOGY & MARKETING, ISSN: 0742-6046
Indexing
Wos®
Scopus®
Crossref®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-105011273774
Wos: WOS:001531189300001
Source Identifiers
ISSN: 0742-6046
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