When Less Is More: Content Strategies for Subscription Video on Demand

AuthID
 P-019-SEC
3
Author(s)
Mamadehussene, S
·
Ferreira, P
Document Type
Article in Press
Year published
2025
Published
in MARKETING SCIENCE, ISSN: 0732-2399
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Publication Identifiers
Wos: WOS:001540077400001
Source Identifiers
ISSN: 0732-2399
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