Impulsivity in Live Shopping: How Envy, Happiness, and Hedonic Consumption Influence Gen Z Purchases

AuthID
P-019-XW3
5
Author(s)
Pacheco, DC
·
Bigné, E
Document Type
Article
Year published
2025
Published
in INTERNATIONAL JOURNAL OF CONSUMER STUDIES, ISSN: 1470-6423
Volume: 49, Issue: 5
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Publication Identifiers
Scopus: 2-s2.0-105013897299
Wos: WOS:001554415900001
Source Identifiers
ISSN: 1470-6423
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