A Machine Learning Decision Tree Model to Predict Consumer Purchase Behaviour: a Microeconomic View from Online Social Platforms in Iran

AuthID
 P-01A-HFT
5
Author(s)
Fekete Farkas, M
·
Khansari, SM
·
Ebrahimi, P
·
Hassani, MN
Document Type
Article
Year published
2025
Published
in International Journal of Business and Globalisation, ISSN: 1753-3627
Volume: 40, Issue: 4, Pages: 289-302
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ISSN: 1753-3627
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