How Smartphone Advertising Influences Consumers' Purchase Intention

AuthID
P-00N-CRW
Document Type
Article
Year published
2019
Published
in JOURNAL OF BUSINESS RESEARCH, ISSN: 0148-2963
Volume: 94, Pages: 378-387 (10)
Indexing
Publication Identifiers
Scopus: 2-s2.0-85039961391
Wos: WOS:000452575200035
Source Identifiers
ISSN: 0148-2963
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