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Composite Indicators for Measuring the Popularity of Portugal and Its Tourism Regions Using Google Trends

AuthID
P-00Q-0BF

Author(s)

Dinis, MGF

Martins da Costa, CM

Pacheco, OMdR

Document Type

Book Chapter

Year published

2018

Published

in Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy - Advances in Business Strategy and Competitive Advantage, ISSN: 2327-3429

Pages: 242-268

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Google Scholar^®

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Publication Identifiers

DOI: 10.4018/978-1-5225-6307-5.ch011

Source Identifiers

ISSN: 2327-3429

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Composite Indicators for Measuring the Popularity of Portugal and Its Tourism Regions Using Google Trends

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