Drivers of Consumer Engagement with Sports Clubs on Facebook: An Extended Abstract

AuthID
P-00Q-9GV
2
Author(s)
Vale, L
·
Document Type
Book Chapter
Year published
2017
Published
in Developments in Marketing Science: Proceedings of the Academy of Marketing Science, ISSN: 2363-6165
Pages: 1391-1395
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Scopus: 2-s2.0-85125180323
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ISSN: 2363-6165
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