Exploring Products' Tetrad-Value Theory

AuthID
P-00R-Z0E
1
Author(s)
Document Type
Article
Year published
2020
Published
in INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, ISSN: 2182-9306
Issue: 6, Pages: 74-85 (12)
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Wos: WOS:000523290700005
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ISSN: 2182-9306
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