Success, Failure, Marketing and Innovation: The Nokia Case [Êxito, Fracasso, Marketing e Inovação: O Caso da Nokia]

AuthID
 P-00S-VQ1
4
Author(s)
Au Yong oliveira, M
·
Nogueira, AR
·
Gonçalves, R
Document Type
Article
Year published
2020
Published
in RISTI - Revista Iberica de Sistemas e Tecnologias de Informacao, ISSN: 1646-9895
Volume: 2020, Issue: E34, Pages: 219-234
Indexing
Scopus®
Publication Identifiers
Scopus: 2-s2.0-85092256674
Source Identifiers
ISSN: 1646-9895
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