An Overstimulated Consumer in a Highly Visual World: the Moderating Effect of the Highly Sensitive Person Trait on the Attitude Towards the Ad

AuthID
 P-00X-MNH
5
Author(s)
Amaro, AC
·
Ramos, FR
·
Menezes, K
·
Menezes, S
Document Type
Article in Press
Year published
2022
Published
in ELECTRONIC COMMERCE RESEARCH, ISSN: 1389-5753
Indexing
Wos®
Scopus®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85143614959
Wos: WOS:000896504100001
Source Identifiers
ISSN: 1389-5753
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