How Harmful Brand Hate Can Be: The Moderating Role of Neuroticism and Extraversion

AuthID
 P-00Z-W7Q
3
Author(s)
dos Santos, PM
·
Document Type
Article
Year published
2023
Published
in SCIENTIFIC ANNALS OF ECONOMICS AND BUSINESS, ISSN: 2501-1960
Volume: 70, Issue: 4, Pages: 603-628 (26)
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Publication Identifiers
Wos: WOS:001130801200003
Source Identifiers
ISSN: 2501-1960
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