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Does User-Generated Content Influence Value Co-Creation in the Context of Luxury Fashion Brand Communities? Matching Inclusivity and Exclusivity

AuthID
P-017-3R4

Author(s)

Basile, V

Brandão, A

Ferreira, M

Tipo de Documento

Article

Year published

2024

Publicado

in Italian Journal of Marketing, ISSN: 2662-3323

Indexing

Scopus^®

Crossref^®11

Unpaywall^®

Google Scholar^®

Publication Identifiers

DOI: 10.1007/s43039-024-00103-9

SCOPUS: 2-s2.0-85207705041

Unpaywall: 10.1007/s43039-024-00103-9

Source Identifiers

ISSN: 2662-3323

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Does User-Generated Content Influence Value Co-Creation in the Context of Luxury Fashion Brand Communities? Matching Inclusivity and Exclusivity

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Does User-Generated Content Influence Value Co-Creation in the Context of Luxury Fashion Brand Communities? Matching Inclusivity and Exclusivity

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