The Abstraction Effect: How Abstract Language Can Combat Aversion To Imperfection And Influence Consumer Behavior

AuthID
 P-019-WKM
6
Author(s)
Cardoso, A
·
D'Auria, G
·
Aruta, M
·
Adinolfi, M
·
de Sá, JC
5
Editor(es)
Felix,MJ;Pombo,F;DaSilva,FM;Cruz,P;Almendra,RA
Tipo de Documento
Proceedings Paper
Year published
2025
Publicado
in DESIGN COMMIT: 1ST INTERNATIONAL CONFERENCE ON DESIGN & INDUSTRY 2024
Páginas: 1308-1319 (12)
Conference
1St International Conference on Design & Industry-Design Commit, Date: MAY 20-22, 2024, Location: Braga, PORTUGAL
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Google Scholar®
Publication Identifiers
Wos: WOS:001511640200121
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