Publicações

AuthID
P-00G-23A

Author(s)

de Carvalho, LV

Torres, A

Document Type

Article

Year published

2015

Published

in JOURNAL OF PRODUCT AND BRAND MANAGEMENT, ISSN: 1061-0421

Volume: 24, Issue: 1, Pages: 78-87 (10)

Indexing

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Scopus^®

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Google Scholar^®

Publication Identifiers

DOI: 10.1108/jpbm-05-2014-0609

Scopus: 2-s2.0-84925275993

Wos: WOS:000359436600007

Source Identifiers

ISSN: 1061-0421

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