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Assessing the Drivers and Impact of International Marketing Agility
AuthID
P-00P-QWA
3
Author(s)
Asseraf, Y
·
Lages, LF
·
Shoham, A
Document Type
Article
Year published
2019
Published
in
INTERNATIONAL MARKETING REVIEW,
ISSN: 0265-1335
Volume: 36, Issue: 2, Pages: 289-315 (27)
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Wos
®
Scopus
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Publication Identifiers
DOI
:
10.1108/imr-12-2017-0267
Scopus
: 2-s2.0-85054407854
Wos
: WOS:000470020800005
Source Identifiers
ISSN
: 0265-1335
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