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Fostering Online Relationships With Brands Through Websites and Social Media Brand Pages
AuthID
P-00Q-7B9
4
Author(s)
Pinto, L
·
Loureiro, SMC
·
Rita, P
·
Sarmento, EM
Document Type
Article
Year published
2019
Published
in
Journal of Promotion Management,
ISSN: 1049-6491
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Scopus
®
Google Scholar
®
Metadata
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Publication Identifiers
DOI
:
10.1080/10496491.2019.1557817
Scopus
: 2-s2.0-85061302950
Source Identifiers
ISSN
: 1049-6491
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