Multichannel Versus Omnichannel: a Price-Segmented Comparison from the Fashion Industry

AuthID
 P-00R-WQ3
3
Author(s)
Sundetova, A
Document Type
Article
Year published
2020
Published
in INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT, ISSN: 0959-0552
Volume: 48, Issue: 4, Pages: 417-430 (14)
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Scopus®
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Publication Identifiers
Scopus: 2-s2.0-85081717484
Wos: WOS:000524831200001
Source Identifiers
ISSN: 0959-0552
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