Digital Presence of Companies: Consumer Social Interaction and the Purchase Decision

AuthID
P-00W-C42
4
Editor(s)
Reis,JL;Peter,MK;Cayolla,R;Bogdanovic,Z
Document Type
Proceedings Paper
Year published
2022
Published
in MARKETING AND SMART TECHNOLOGIES, ICMARKTECH 2021, VOL 2 in Smart Innovation Systems and Technologies, ISSN: 2190-3018
Volume: 280, Pages: 445-457 (13)
Conference
International Conference on Marketing and Technologies (Icmarktech), Date: DEC 02-04, 2021, Location: Tenerife, SPAIN
Indexing
Publication Identifiers
Scopus: 2-s2.0-85127039426
Wos: WOS:000833486400036
Source Identifiers
ISSN: 2190-3018
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