The Effect of Brand Names and Logos' Figurativeness on Memory: An Experimental Approach

AuthID
 P-00Y-E1Q
3
Author(s)
Document Type
Article
Year published
2023
Published
in JOURNAL OF BUSINESS RESEARCH, ISSN: 0148-2963
Volume: 164
Indexing
Wos®
Scopus®
Google Scholar®
Publication Identifiers
Scopus: 2-s2.0-85159226918
Wos: WOS:001020761400001
Source Identifiers
ISSN: 0148-2963
Export Publication Metadata
Lista Marked
 Adicionar à lista Marked
Info
At this moment we don't have any links to full text documens.

Um espaço para investigadores e suas instituições

Useful Links

Get Help

© 2024 CRACS & Inesc TEC - All Rights Reserved Privacy Policy | Terms of Service