Sustainable Advertising or Ecolabels: Which Is the Best for Your Brand and for Consumers' Environmental Consciousness?

AuthID
 P-00T-NNT
2
Author(s)
Document Type
Article in Press
Year published
2021
Published
in JOURNAL OF MARKETING THEORY AND PRACTICE, ISSN: 1069-6679
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Wos®
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Publication Identifiers
Scopus: 2-s2.0-85102457250
Wos: WOS:000627256700001
Source Identifiers
ISSN: 1069-6679
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