Unveiling the Power of Supplier-Country Image on B2B Customers' Perceptions: Beyond the Product's Beauty

AuthID
 P-017-WER
3
Author(s)
Crespo, CF
·
Crespo, NF
·
Document Type
Article
Year published
2025
Published
in INTERNATIONAL BUSINESS REVIEW, ISSN: 0969-5931
Volume: 34, Issue: 3, Pages: 102388 (16)
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Publication Identifiers
Scopus: 2-s2.0-85214582476
Wos: WOS:001443323900001
Source Identifiers
ISSN: 0969-5931
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