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Rui Manuel Nunes Cruz
AuthID:
R-002-1F7
Publications
Confirmed
To Validate
Document Source:
All
Document Type:
All Document Types
Book Chapter (9)
Article (7)
Proceedings Paper (3)
Review (2)
Year Start - End:
2017
2018
2019
2020
2021
2022
2023
2024
2025
-
2025
2024
2023
2022
2021
2020
2019
2018
2017
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Results:
10
20
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40
50
Confirmed Publications: 21
1
TITLE:
Introduction to data-driven marketing
AUTHORS:
Albérico Travassos Rosário
;
Rui Cruz
; Luis Moniz;
José Figueiredo
;
PUBLISHED:
2024
,
SOURCE:
Data-Driven Marketing for Strategic Success
INDEXED IN:
Scopus
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
2
TITLE:
Predictive analytics for customer behavior
AUTHORS:
Albérico Travassos Rosário
;
Rui Cruz
; Luis Moniz;
Joaquim Casaca
;
PUBLISHED:
2024
,
SOURCE:
Data-Driven Marketing for Strategic Success
INDEXED IN:
Scopus
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
3
TITLE:
Transforming Education. Generative AI and Immediate Engineering in Synthetic Content Creation
AUTHORS:
Andreia Bem Machado; João Rodrigues dos Santos; António Sacavém; Ramesh Sharma;
Rui Nunes Cruz
;
PUBLISHED:
2024
,
SOURCE:
Advances in Educational Technologies and Instructional Design - Transforming Education With Generative AI
INDEXED IN:
CrossRef
IN MY:
ORCID
|
CIÊNCIAVITAE
4
TITLE:
Social Media Analytics and Innovation in a Digital Society: A Literature Review
AUTHORS:
Albérico Rosário; Ricardo Raimundo;
Rui Cruz
;
PUBLISHED:
2022
,
SOURCE:
Innovations and Social Media Analytics in a Digital Society
INDEXED IN:
Scopus
IN MY:
ORCID
|
CIÊNCIAVITAE
5
TITLE:
The Impact of Digital Technologies on Marketing and Communication in the Tourism Industry
AUTHORS:
Albérico Travassos Rosário
; Ricardo Gomes Raimundo;
Rui Cruz
;
PUBLISHED:
2022
,
SOURCE:
Research Anthology on Business Continuity and Navigating Times of Crisis
INDEXED IN:
CrossRef
:
2
IN MY:
ORCID
|
CIÊNCIAVITAE
6
TITLE:
The impact of digital technologies on marketing and communication inthe tourism industry
AUTHORS:
Albérico Travassos Rosário; Ricardo Gomes Raimundo;
Rui Cruz
;
PUBLISHED:
2022
,
SOURCE:
Research Anthology on Business Continuity and Navigating Times of Crisis,
VOLUME:
1-2
INDEXED IN:
Scopus
IN MY:
ORCID
|
CIÊNCIAVITAE
7
TITLE:
Big data analytics: A new competitive advantage
AUTHORS:
Albérico Travassos Rosário; Filipa Fernandes Vilaça; Ricardo Gomes Raimundo;
Rui Nunes Cruz
;
PUBLISHED:
2021
,
SOURCE:
Top 10 Challenges of Big Data Analytics
INDEXED IN:
Scopus
IN MY:
ORCID
|
CIÊNCIAVITAE
8
TITLE:
Data Science Applied to Marketing: A Literature Review
AUTHORS:
Rosario, A; Moniz, LB;
Cruz, R
;
PUBLISHED:
2021
,
SOURCE:
JOURNAL OF INFORMATION SCIENCE AND ENGINEERING,
VOLUME:
37,
ISSUE:
5
INDEXED IN:
WOS
IN MY:
ORCID
|
CIÊNCIAVITAE
9
TITLE:
Data science applied to marketing: A literature review
AUTHORS:
ROSÁRIO, A; MONIZ, LB;
CRUZ, R
;
PUBLISHED:
2021
,
SOURCE:
Journal of Information Science and Engineering,
VOLUME:
37,
ISSUE:
5
INDEXED IN:
Scopus
IN MY:
ORCID
|
CIÊNCIAVITAE
10
TITLE:
literature review on health knowledge management in the last 10 years (2009-2019)
AUTHORS:
Rosário, AMFT
; de Almeida Fernandes Vilaça, FI; Raimundo, R;
Cruz, RMN
;
PUBLISHED:
2021
,
SOURCE:
Electronic Journal of Knowledge Management,
VOLUME:
18,
ISSUE:
3
INDEXED IN:
Scopus
CrossRef
:
18
IN MY:
ORCID
|
CIÊNCIAVITAE
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