71
TITLE: Residents' involvement in city brand co-creation and their perceptions of city brand identity: a case study in Porto
AUTHORS: Beatriz Casais ; Patricia Monteiro;
PUBLISHED: 2019, SOURCE: PLACE BRANDING AND PUBLIC DIPLOMACY, VOLUME: 15, ISSUE: 4
INDEXED IN: Scopus WOS CrossRef: 9
72
TITLE: Social Marketing Applied to HIV/AIDS Prevention: The Case of a Five-Year Governmental Response in Portugal
AUTHORS: Beatriz Casais ; João F. Proença ; Henrique Barros;
PUBLISHED: 2019, SOURCE: Management for Professionals, VOLUME: Part F559
INDEXED IN: Scopus CrossRef: 2
73
TITLE: Social Marketing for the Reduction of Tax Evasion: The Case of Electronic Invoicing in Portugal
AUTHORS: Beatriz Casais ; Marisa R Ferreira ; João F. Proença ;
PUBLISHED: 2019, SOURCE: Springer Texts in Business and Economics - Social Marketing in Action
INDEXED IN: CrossRef: 1
74
TITLE: The importance of user-generated photos in restaurant selection
AUTHORS: Bruno Oliveira; Beatriz Casais ;
PUBLISHED: 2019, SOURCE: JOURNAL OF HOSPITALITY AND TOURISM TECHNOLOGY, VOLUME: 10, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef: 24
75
TITLE: Feelings generated by threat appeals in social marketing: text and emoji analysis of user reactions to anorexia nervosa campaigns in social media  Full Text
AUTHORS: Gomes, RF; Casais, B ;
PUBLISHED: 2018, SOURCE: International Review on Public and Nonprofit Marketing, VOLUME: 15, ISSUE: 4
INDEXED IN: Scopus CrossRef: 9
76
TITLE: Keeping Exclusivity in An E-Commerce Environment: The case of Farfetch.com and the market of luxury clothes
AUTHORS: Irina Balasyan; Beatriz Casais ;
PUBLISHED: 2018, SOURCE: INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA, ISSUE: 4
INDEXED IN: WOS
78
TITLE: A experiência e o marketing turístico em contextos religiosos e de peregrinação: o caso ilustrativo dos Caminhos de Santiago
AUTHORS: Bruno Sousa; Beatriz G L Casais ; Alexandra Malheiro; Cláudia Simões;
PUBLISHED: 2017
INDEXED IN: Handle
79
TITLE: Relacionamentos na qualidade percebida do Ensino Superior Politécnico: um estudo exploratório
AUTHORS: Carla Igreja; Andreia S d C Teixeira; Beatriz G L Casais ;
PUBLISHED: 2017
INDEXED IN: Handle
80
TITLE: The effects of price promotions on online user reviews
AUTHORS: Nuno Moutinho; Beatriz Casais ; Bruno Sista;
PUBLISHED: 2016
INDEXED IN: Handle
Page 8 of 9. Total results: 85.