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Beatriz da Graça Luz Casais
AuthID:
R-002-SRM
Publications
Confirmed
To Validate
Document Source:
All
Document Type:
All Document Types
Article (25)
Book Chapter (24)
Proceedings Paper (13)
Article in Press (13)
Review (3)
Abstract (2)
Editorial Material (2)
Correction (1)
Book (1)
Phd Thesis (1)
Year Start - End:
2012
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2018
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2025
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2025
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2012
Order:
Year Dsc
Year Asc
Cit. WOS Dsc
IF WOS Dsc
Cit. Scopus Dsc
IF Scopus Dsc
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Results:
10
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Confirmed Publications: 85
71
TITLE:
Residents' involvement in city brand co-creation and their perceptions of city brand identity: a case study in Porto
AUTHORS:
Beatriz Casais
; Patricia Monteiro;
PUBLISHED:
2019
,
SOURCE:
PLACE BRANDING AND PUBLIC DIPLOMACY,
VOLUME:
15,
ISSUE:
4
INDEXED IN:
Scopus
WOS
CrossRef
:
9
IN MY:
ORCID
|
CIÊNCIAVITAE
72
TITLE:
Social Marketing Applied to HIV/AIDS Prevention: The Case of a Five-Year Governmental Response in Portugal
AUTHORS:
Beatriz Casais
;
João F. Proença
; Henrique Barros;
PUBLISHED:
2019
,
SOURCE:
Management for Professionals,
VOLUME:
Part F559
INDEXED IN:
Scopus
CrossRef
:
2
IN MY:
ORCID
|
CIÊNCIAVITAE
73
TITLE:
Social Marketing for the Reduction of Tax Evasion: The Case of Electronic Invoicing in Portugal
AUTHORS:
Beatriz Casais
;
Marisa R Ferreira
;
João F. Proença
;
PUBLISHED:
2019
,
SOURCE:
Springer Texts in Business and Economics - Social Marketing in Action
INDEXED IN:
CrossRef
:
1
IN MY:
ORCID
|
CIÊNCIAVITAE
74
TITLE:
The importance of user-generated photos in restaurant selection
AUTHORS:
Bruno Oliveira;
Beatriz Casais
;
PUBLISHED:
2019
,
SOURCE:
JOURNAL OF HOSPITALITY AND TOURISM TECHNOLOGY,
VOLUME:
10,
ISSUE:
1
INDEXED IN:
Scopus
WOS
CrossRef
:
24
IN MY:
ORCID
|
CIÊNCIAVITAE
75
TITLE:
Feelings generated by threat appeals in social marketing: text and emoji analysis of user reactions to anorexia nervosa campaigns in social media
Full Text
AUTHORS:
Gomes, RF
;
Casais, B
;
PUBLISHED:
2018
,
SOURCE:
International Review on Public and Nonprofit Marketing,
VOLUME:
15,
ISSUE:
4
INDEXED IN:
Scopus
CrossRef
:
9
IN MY:
ORCID
|
CIÊNCIAVITAE
76
TITLE:
Keeping Exclusivity in An E-Commerce Environment: The case of Farfetch.com and the market of luxury clothes
AUTHORS:
Irina Balasyan
;
Beatriz Casais
;
PUBLISHED:
2018
,
SOURCE:
INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA,
ISSUE:
4
INDEXED IN:
WOS
IN MY:
ORCID
|
CIÊNCIAVITAE
77
TITLE:
Social advertisements for public health and epidemic dynamics: A study based on HIV/AIDS prevention television advertisements in four European countries. A study based on HIV/AIDS prevention television advertisements in four European countries
AUTHORS:
Casais, B
;
João F. Proença
;
PUBLISHED:
2018
,
SOURCE:
JOURNAL OF SOCIAL MARKETING,
VOLUME:
8,
ISSUE:
4
INDEXED IN:
Scopus
WOS
CrossRef
:
8
IN MY:
ORCID
|
CIÊNCIAVITAE
78
TITLE:
A experiência e o marketing turístico em contextos religiosos e de peregrinação: o caso ilustrativo dos Caminhos de Santiago
AUTHORS:
Bruno Sousa;
Beatriz G L Casais
; Alexandra Malheiro; Cláudia Simões;
PUBLISHED:
2017
INDEXED IN:
Handle
79
TITLE:
Relacionamentos na qualidade percebida do Ensino Superior Politécnico: um estudo exploratório
AUTHORS:
Carla Igreja; Andreia S d C Teixeira;
Beatriz G L Casais
;
PUBLISHED:
2017
INDEXED IN:
Handle
80
TITLE:
The effects of price promotions on online user reviews
AUTHORS:
Nuno Moutinho;
Beatriz Casais
; Bruno Sista;
PUBLISHED:
2016
INDEXED IN:
Handle
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