Susana Cristina Lima da Costa e Silva
AuthID: R-000-GVC
61
TITLE: A QUASI-EXPERIMENTAL APPROACH TO ANALYZING SEXUAL APPEAL AND GENDER IN ADVERTISING - EVIDENCE FROM BRAZIL Full Text
AUTHORS: Feitosa, W; Lourenco, CE; Rezende, LH; Sunago, NS; Silva, SCE;
PUBLISHED: 2021, SOURCE: MARKET-TRZISTE, VOLUME: 33
AUTHORS: Feitosa, W; Lourenco, CE; Rezende, LH; Sunago, NS; Silva, SCE;
PUBLISHED: 2021, SOURCE: MARKET-TRZISTE, VOLUME: 33
INDEXED IN: 
WOS
WOS IN MY: 
ORCID
ORCID62
TITLE: How does brand-cause fit influence the success of CrM campaigns?
AUTHORS: Campelos, IP; Costa e Silva, S; Machado, JC;
PUBLISHED: 2021, SOURCE: Handbook of Sustainability-Driven Business Strategies in Practice
AUTHORS: Campelos, IP; Costa e Silva, S; Machado, JC;
PUBLISHED: 2021, SOURCE: Handbook of Sustainability-Driven Business Strategies in Practice
63
TITLE: What Factors Determine the Purchase Intention of H. alal ¯ Products by Porto-Muslim Consumers?
AUTHORS: Nasir Ahmad; Susana C Silva; Paulo Duarte; Fabio S Sandes;
PUBLISHED: 2021, SOURCE: Journal of Islamic Business and Management (JIBM), VOLUME: 11, ISSUE: 01
AUTHORS: Nasir Ahmad; Susana C Silva; Paulo Duarte; Fabio S Sandes;
PUBLISHED: 2021, SOURCE: Journal of Islamic Business and Management (JIBM), VOLUME: 11, ISSUE: 01
64
TITLE: Corrigendum to “The evolving role of artificial intelligence in marketing: Advanced topics and research agenda” [J. Bus. Res. 128 (2021) 187–203] (Journal of Business Research (2021) 128 (187–203), (S0148296321000643), (10.1016/j.jbusres.2021.01.055))
AUTHORS: Božidar Vlačić; Leonardo Corbo; Susana Costa e Silva; Marina Dabić;
PUBLISHED: 2021, SOURCE: Journal of Business Research, VOLUME: 134
AUTHORS: Božidar Vlačić; Leonardo Corbo; Susana Costa e Silva; Marina Dabić;
PUBLISHED: 2021, SOURCE: Journal of Business Research, VOLUME: 134
INDEXED IN: 
Scopus
Scopus IN MY: ORCID
ORCID65
TITLE: Corrigendum to “The evolving role of artificial intelligence in marketing: Advanced topics and research agenda” [J. Bus. Res. 128, 187–203]
AUTHORS: Božidar Vlačić; Leonardo Corbo; Susana Costa e Silva; Marina Dabić;
PUBLISHED: 2021, SOURCE: Journal of Business Research, VOLUME: 134
AUTHORS: Božidar Vlačić; Leonardo Corbo; Susana Costa e Silva; Marina Dabić;
PUBLISHED: 2021, SOURCE: Journal of Business Research, VOLUME: 134
66
TITLE: DESENVOLVIMENTO DE UMA PLATAFORMA E-COMMERCE PARA VENDA DE LANCHES SAUDÁVEIS A ESCOLAS EM PORTUGAL
AUTHORS: João C Queiroga; Susana C Silva;
PUBLISHED: 2021, SOURCE: Revista Gestão em Análise, VOLUME: 10, ISSUE: 3
AUTHORS: João C Queiroga; Susana C Silva;
PUBLISHED: 2021, SOURCE: Revista Gestão em Análise, VOLUME: 10, ISSUE: 3
67
TITLE: Experiências de captação de recursos e a interface com o marketing social: estudo de caso no Núcleo Social de Diadema
AUTHORS: Alexandre Luzzi Las-Casas; Ruy Teske; Susana Costa Silva; Belmiro do Nascimento João;
PUBLISHED: 2021, SOURCE: Interações (Campo Grande)
AUTHORS: Alexandre Luzzi Las-Casas; Ruy Teske; Susana Costa Silva; Belmiro do Nascimento João;
PUBLISHED: 2021, SOURCE: Interações (Campo Grande)
68
TITLE: Kvazieksperimentalni pristup analizi apela na seks i korištenja spola u oglašavanju – dokazi iz Brazila
AUTHORS: Willian Feitosa; Carlos Eduardo Lourenço; Lígia H Rezende; Noemi Saeki Sunago; Susana Costa e Silva;
PUBLISHED: 2021, SOURCE: Market - Tržište, VOLUME: 33, ISSUE: SI
AUTHORS: Willian Feitosa; Carlos Eduardo Lourenço; Lígia H Rezende; Noemi Saeki Sunago; Susana Costa e Silva;
PUBLISHED: 2021, SOURCE: Market - Tržište, VOLUME: 33, ISSUE: SI
69
TITLE: Measuring Experience in International Business: A Systematic Literature Review
AUTHORS: João Parracho; Susana Silva;
PUBLISHED: 2021, SOURCE: Studia Universitatis Babes-Bolyai Oeconomica, VOLUME: 66, ISSUE: 2
AUTHORS: João Parracho; Susana Silva;
PUBLISHED: 2021, SOURCE: Studia Universitatis Babes-Bolyai Oeconomica, VOLUME: 66, ISSUE: 2
70
TITLE: The role of consumer-cause identification and attitude in the intention to purchase cause-related products
AUTHORS: Duarte, PAD; Silva, SCE;
PUBLISHED: 2020, SOURCE: INTERNATIONAL MARKETING REVIEW, VOLUME: 37, ISSUE: 4
AUTHORS: Duarte, PAD; Silva, SCE;
PUBLISHED: 2020, SOURCE: INTERNATIONAL MARKETING REVIEW, VOLUME: 37, ISSUE: 4
