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Antecedents and Consequences of Brand Hate: Empirical Evidence from the Telecommunication Industry
AuthID
P-00S-N54
2
Author(s)
Pinto, O
·
Brandao, A
Document Type
Article
Year published
2021
Published
in
EUROPEAN JOURNAL OF MANAGEMENT AND BUSINESS ECONOMICS,
ISSN: 2444-8451
Volume: 30, Issue: 1, Pages: 18-35 (18)
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DOI
:
10.1108/ejmbe-04-2020-0084
Scopus
: 2-s2.0-85101008033
Wos
: WOS:000672536800002
Source Identifiers
ISSN
: 2444-8451
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