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TITLE: Online Shopping Using Digital Platforms: Before, During, and After the COVID-19 Pandemic
AUTHORS: Ana Aleixo; Elvira Vieira; Ana Pinto Borges; Bruno Miguel Vieira; Amélia Brandão ;
PUBLISHED: 2026, SOURCE: Lecture notes in networks and systems
INDEXED IN: CrossRef Unpaywall
2
TITLE: Consumers' perceptions of proximity to plastic pollution and support for environmentally friendly retail brands: An emerging market perspective
AUTHORS: Gadekar, Mahesh; Amélia Brandão ;
PUBLISHED: 2025, SOURCE: JOURNAL OF RETAILING AND CONSUMER SERVICES, VOLUME: 83
INDEXED IN: Scopus WOS CrossRef: 4
3
TITLE: Evolutionary Scenario of Brand Management and Communication, Through the Integration of AI: A Bibliometric Analysis
AUTHORS: Pires, Andreia; Amélia Brandão ;
PUBLISHED: 2025, SOURCE: 2024 International Conference on Marketing and Technologies-ICMarkTech in MARKETING AND SMART TECHNOLOGIES, ICMARKTECH 2024, VOL 1, VOLUME: 438
INDEXED IN: Scopus WOS CrossRef
4
TITLE: Exploring the influence of patient testimonials on healthcare services: a social identity theory perspective
AUTHORS: Araujo, Francisca; Amélia Brandão ; Shaikh, Aijaz A.;
PUBLISHED: 2025, SOURCE: EUROPEAN BUSINESS REVIEW, VOLUME: 37, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef: 2 Unpaywall
5
TITLE: Generational cohort differences in psychological ownership: How does Gen Z come to feel ownership in an intangible world?
AUTHORS: Groschel, Andrea; Kirk, Colleen P.; Martinez, Luis F.; Amélia Brandão ; Torres Prunonosa, Jose;
PUBLISHED: 2025, SOURCE: EUROPEAN JOURNAL OF MANAGEMENT AND BUSINESS ECONOMICS
INDEXED IN: WOS CrossRef
6
TITLE: How do luxury fashion communities express negativity? A netnographic approach
AUTHORS: Barata, Mafalda Jacques dos Santos; Amélia Brandão ; Bubphapant, Jitpisut; Arora, Sunny Vijay;
PUBLISHED: 2025, SOURCE: JOURNAL OF GLOBAL FASHION MARKETING, VOLUME: 16, ISSUE: 2
INDEXED IN: Scopus WOS CrossRef: 1
7
TITLE: How service-dominant logic can increase luxury value perceptions?
AUTHORS: Amélia Brandão ; da Silva, Carolina Lopes; Basile, Vincenzo;
PUBLISHED: 2025, SOURCE: JOURNAL OF FASHION MARKETING AND MANAGEMENT
INDEXED IN: Scopus WOS CrossRef
8
TITLE: The Modern Call Center: The Relationship Between Service Quality Metrics and Employee’s Performance. Amplifon Case Study
AUTHORS: Filipa Oom do Vale; Amélia Brandão ; Jorge Remondes;
PUBLISHED: 2025, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 393
INDEXED IN: Scopus CrossRef Unpaywall
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TITLE: "Older consumer? Yes! Different motivations, but an effective online brand advocate! A content marketing typology framework"
AUTHORS: Bubphapant, Jitpisut; Amélia Brandão ;
PUBLISHED: 2024, SOURCE: QUALITATIVE MARKET RESEARCH, VOLUME: 27, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef: 7 Unpaywall
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TITLE: Brand Management and Metaverse: A Data Mining Exploratory Approach
AUTHORS: Rui Pedro Ferreira; Amélia Brandão ; Bruno Veloso ;
PUBLISHED: 2024, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 386
INDEXED IN: Scopus CrossRef: 1 Unpaywall
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