Amélia Maria Pinto da Cunha Brandão


AuthID: R-001-EX4

Confirmed Publications: 78



1
TITLE: Consumers' perceptions of proximity to plastic pollution and support for environmentally friendly retail brands: An emerging market perspective
AUTHORS: Gadekar, Mahesh; Amélia Brandão ;
PUBLISHED: 2025, SOURCE: JOURNAL OF RETAILING AND CONSUMER SERVICES, VOLUME: 83
INDEXED IN: Scopus WOS CrossRef: 2
IN MY: ORCID | CIÊNCIAVITAE
2
TITLE: Evolutionary Scenario of Brand Management and Communication, Through the Integration of AI: A Bibliometric Analysis
AUTHORS: Andreia Pires; Amélia Brandão ;
PUBLISHED: 2025, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2024 in Smart Innovation, Systems and Technologies, VOLUME: 438 SIST
INDEXED IN: Scopus CrossRef
IN MY: ORCID | CIÊNCIAVITAE
3
TITLE: Exploring the influence of patient testimonials on healthcare services: a social identity theory perspective
AUTHORS: Araujo, Francisca; Amélia Brandão ; Shaikh, Aijaz A.;
PUBLISHED: 2025, SOURCE: EUROPEAN BUSINESS REVIEW, VOLUME: 37, ISSUE: 3
INDEXED IN: Scopus WOS CrossRef Unpaywall
4
TITLE: How do luxury fashion communities express negativity? A netnographic approach
AUTHORS: Barata, Mafalda Jacques dos Santos; Amélia Brandão ; Bubphapant, Jitpisut; Arora, Sunny Vijay;
PUBLISHED: 2025, SOURCE: JOURNAL OF GLOBAL FASHION MARKETING, VOLUME: 16, ISSUE: 2
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID | CIÊNCIAVITAE
5
TITLE: How service-dominant logic can increase luxury value perceptions?
AUTHORS: Amélia Brandão ; da Silva, Carolina Lopes; Basile, Vincenzo;
PUBLISHED: 2025, SOURCE: JOURNAL OF FASHION MARKETING AND MANAGEMENT
INDEXED IN: Scopus WOS CrossRef
IN MY: ORCID | CIÊNCIAVITAE
6
TITLE: The Modern Call Center: The Relationship Between Service Quality Metrics and Employee’s Performance. Amplifon Case Study
AUTHORS: Filipa Oom do Vale; Amélia Brandão ; Jorge Remondes;
PUBLISHED: 2025, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 393
INDEXED IN: Scopus CrossRef Unpaywall
IN MY: ORCID | CIÊNCIAVITAE
7
TITLE: "Older consumer? Yes! Different motivations, but an effective online brand advocate! A content marketing typology framework"
AUTHORS: Bubphapant, Jitpisut; Amélia Brandão ;
PUBLISHED: 2024, SOURCE: QUALITATIVE MARKET RESEARCH, VOLUME: 27, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef: 6 Unpaywall
IN MY: ORCID | CIÊNCIAVITAE
8
TITLE: Brand Management and Metaverse: A Data Mining Exploratory Approach
AUTHORS: Rui Pedro Ferreira; Amélia Brandão ; Bruno Veloso ;
PUBLISHED: 2024, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2023 in Smart Innovation, Systems and Technologies, VOLUME: 386
INDEXED IN: Scopus CrossRef Unpaywall
IN MY: ORCID | CIÊNCIAVITAE
9
TITLE: Brand Personality dimensions in the hotel sector: A case study. A Case Study
AUTHORS: Labinot Mehmeti; Ana Pinto Borges ; Bruno Miguel Vieira; Elvira Vieira ; Amélia Brandão ;
PUBLISHED: 2024, SOURCE: Global Practices on Effective Talent Acquisition and Retention
INDEXED IN: Scopus CrossRef
IN MY: ORCID | CIÊNCIAVITAE
10
TITLE: Content marketing research: A review and research agenda  Full Text
AUTHORS: Bubphapant, Jitpisut; Amélia Brandão ;
PUBLISHED: 2024, SOURCE: INTERNATIONAL JOURNAL OF CONSUMER STUDIES, VOLUME: 48, ISSUE: 1
INDEXED IN: Scopus WOS CrossRef: 25
IN MY: ORCID | CIÊNCIAVITAE
Page 1 of 8. Total results: 78.

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