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TITLE: Analyzing Driving Factors of User-Generated Content on YouTube and Its Influence on Consumers Perceived Value
AUTHORS: Torres, A; Pilar, P; Santos, JD; Pereira, IV ; Pires, PB;
PUBLISHED: 2023, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2022 in Smart Innovation, Systems and Technologies, VOLUME: 337 SIST
INDEXED IN: Scopus CrossRef
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TITLE: Confronting security and privacy challenges in digital marketing
AUTHORS: Paulo Botelho Pires ; José Duarte Santos; Inês Veiga Pereira; Ana Isabel Torres ;
PUBLISHED: 2023, SOURCE: Confronting Security and Privacy Challenges in Digital Marketing
INDEXED IN: Scopus CrossRef
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TITLE: How Startups and Entrepreneurs Survived in Times of Pandemic Crisis: Implications and Challenges for Managing Uncertainty
AUTHORS: Eleonora Silva; Gabriela Beirão ; Ana Torres ;
PUBLISHED: 2023, SOURCE: Journal of Small Business Strategy, VOLUME: 33, ISSUE: 1
INDEXED IN: Scopus CrossRef
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TITLE: Online Shopping Experience on Satisfaction and Loyalty on Luxury Brand Websites
AUTHORS: Oliveira, R; Pereira, IV; Santos, JD; Torres, A ; Pires, PB;
PUBLISHED: 2023, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2022 in Smart Innovation, Systems and Technologies, VOLUME: 337 SIST
INDEXED IN: Scopus CrossRef
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TITLE: Rating and perceived helpfulness in a bipartite network of online product reviews  Full Text
AUTHORS: Campos, Pedro ; Pinto, Eva; Torres, Ana ;
PUBLISHED: 2023, SOURCE: ELECTRONIC COMMERCE RESEARCH
INDEXED IN: Scopus WOS CrossRef: 1
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TITLE: Assessing customer interactions with chatbots in online shopping experiences: An empirical study. An Empirical Study
AUTHORS: Torres, AI ; Delgado, CJM ;
PUBLISHED: 2022, SOURCE: Promoting Organizational Performance Through 5G and Agile Marketing
INDEXED IN: Scopus CrossRef: 1
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TITLE: The Pay What You Want pricing strategy applied to digital products: an essay
AUTHORS: Torres, AI ; Barros, CL; da Silva, AF; Rui Silva;
PUBLISHED: 2022, SOURCE: JOURNAL OF REVENUE AND PRICING MANAGEMENT, VOLUME: 21, ISSUE: 5
INDEXED IN: Scopus WOS CrossRef: 1
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TITLE: An exploratory study on the emergency remote education experience of higher education students and teachers during the COVID-19 pandemic  Full Text
AUTHORS: Oliveira, G; Teixeira, JG ; Torres, A ; Morais, C ;
PUBLISHED: 2021, SOURCE: BRITISH JOURNAL OF EDUCATIONAL TECHNOLOGY, VOLUME: 52, ISSUE: 4
INDEXED IN: Scopus WOS DBLP CrossRef: 154
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TITLE: Electronic Shopping Experience for Luxury Brands: A Factorial Analysis
AUTHORS: Martins, N; Teixeira, SF; Reis, JL ; Torres, A ;
PUBLISHED: 2021, SOURCE: International Conference on Marketing and Technologies, ICMarkTech 2020 in Smart Innovation, Systems and Technologies, VOLUME: 205
INDEXED IN: Scopus CrossRef: 1
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